Services
What we do
Apply Studio is organised around the life of a digital product rather than around departments. Five stages: decide what to build, design it, engineer it, make it visible and measurable, and keep it healthy.
You can engage us for one stage or all of them. What we will not do is take on a stage in isolation and pretend the others do not exist – if the reason your site does not convert is that it is slow, we will tell you that rather than sell you a conversion retainer.
Every service below is something you can buy as a discrete engagement, with its own deliverables. We deliberately do not run separate pages for each sub-capability – four near-identical pages about SEO would help our search footprint and nobody else.
Strategy
Work that happens before a budget is committed: understanding the business problem, defining scope, choosing technology, and producing a plan that can be estimated and defended.
Design
Research, structure, interface and design systems. Decisions made here are cheap to change; the same decisions made during development are not.
Build
Websites, stores, applications, integrations and migrations. Semantic, accessible, fast, documented, and handed over in a state your team can own.
- Web Development Custom and CMS-based web development for corporate websites and content platforms. Fast, accessible, semantic builds your team can actually maintain.
- E-commerce Shopify, WooCommerce and custom e-commerce development for B2C and B2B. Catalogue, checkout, payments and ERP integration built around how you actually sell.
- Web Applications Customer portals, dashboards, internal tools and SaaS platforms. Web applications designed around real workflows and built to be maintained long term.
- Digital Systems API development, CRM and ERP integration, business process automation and reporting systems. Connect the tools you already run so data moves reliably.
- Mobile Development iOS, Android and cross-platform mobile apps that extend an existing digital product. We build apps where a mobile web experience genuinely is not enough.
- Migration & Modernisation CMS, e-commerce and hosting migrations run as an engineering project. URL mapping, redirects and content parity so search visibility survives the move.
Grow
Search, paid acquisition, measurement and conversion work – run by the team that can implement the fixes, not just recommend them.
- SEO Technical SEO, on-page optimisation, international and local search, and content strategy – run by the team that can also implement the fixes.
- Google Ads Google Ads campaign setup, management and optimisation across Search, Shopping, Performance Max and Display – with conversion tracking that is actually correct.
- Analytics & Tracking Google Analytics 4, Tag Manager, event and conversion tracking, and measurement strategy. Make digital activity measurable before optimising it.
- Conversion Optimisation Conversion audits, funnel analysis and form and checkout optimisation. Find where people leave, understand why, and fix the cause rather than the symptom.
Operate
Performance, security and long-term support. The stage that determines whether the investment holds its value or quietly depreciates.
- Performance Core Web Vitals optimisation and frontend performance engineering. Diagnose what is actually slow, fix the cause, and keep it fast with a performance budget.
- Security Security audits, hardening, patching, access control and backup strategy for websites and web applications. Practical risk reduction, honestly described.
- Support & Maintenance Ongoing maintenance, monitoring, security updates and continuous development for websites and web applications. A partnership, not a break-fix contract.
Not sure which of these you need?
Describe the problem rather than the service. Working out which discipline it belongs to is our job, and we will tell you if it is one we should not be selling you.
Or email hello@applystudio.com – we reply within one business day.